THE CLIENT

Kitchen Aid

THE OPPORTUNITY

iCandy Creative was asked to transform KitchenAid’s retail presence to ensure it communicated their product’s premium quality compared to its competitors.

THE PROPOSAL

iCandy Creative developed a series of high quality Shop in Shop designs constructed of specialized materials that changed the brand’s presence in department stores across Australia. The Shop in Shop was a modular design with flexibility for varied retail spaces.

THE RESULT

KitchenAid Australia is considered one of the leading markets for retail presence in the world and is why KitchenAid International enjoys its’ strongest business in Australia.

KitchenAid International have invited SPOSgroup to participate in their Global POP program proposals.