Foxtel originally approached iCandy Creative with the aim to refresh their existing shopping centre kiosks. The shopping centre kiosk needed to be functional, have high visibility and be simple to assembly and disassembly.
The shopping centre kiosk provides consumers with an attention grabbing visual connection,with the opportunity to test and trial products. The shopping centre kiosk is a educational selling tool, demonstrating the technical benefits of joining the Foxtel network.
The project has been 18 months in the making with the execution of our first 5m x 5m trial kiosk in Victoria followed by 25 more being manufactured. iCandy Creative received positive feedback, who reported that it created an excellent selling platform that is effective and engaging for shoppers and consumers. The kiosk is highly visible and content is well communicated in the shopping centres. Working with the Foxtel brand team has been an incredible experience and iCandy has designed a kiosk that is both educational & entertaining.